News Articles of Interest
Middle-Aged, Invisible and Free – Next Avenue
A round-up of recent articles on Next Avenue, a site for news and information for those aged 50+
Forget ‘Senior Citizen’ -Aging Baby Boomers Search for Better Term — Wall Street Journal (log in required)
Older citizens seek a suitable description for their age group.
There are around 15 million unpaid and untrained family caregivers for older adults in this country.
The writer keeps physically fit but seeks a mindset of acceptance toward aging.
The fastest growing age group is 65+, and Gillette is seeking to reach those customers.